Every business blog post is another page on your website to be indexed by search engines and shared on social media. Business blogging is also an opportunity to establish you as an authority in your area of expertise, and enhance your other PR efforts.
In other words, a business blog is another marketing channel – used to support business growth.
Blogging can be onerous though. If you aren’t prepared to blog at least monthly, then you are better off not doing it at all. Nothing depicts a business as ‘tired and sleepy’ like a website that obviously hasn’t been updated for many months.
Fortunately, we can help. We will originate and author fresh, newsworthy and authoritative blog posts on a regularly scheduled basis. If you don’t like the sound of a ‘blog’ (and frankly we don’t blame you), don’t despair. It needn’t be called a blog. You could call it ‘News & Views’ or ‘Monthly Musings’ or… we’ll think of something. You could even brand it with it’s own name and logo.