Every message has it’s own medium.
Once we understand the essence of your message, the best medium will be apparent.
Sometimes it will be a printed object – a letter or a brochure or a flyer.
But most often it will be digital – an email, newsletter or website.
It’s probably time we talked specifics. Some of the media we work with most often are…
The Q&A interview is something of a specialty of ours. We create stories that capture the essence of your business and knit those stories around your people. Our Q&As engage your audience in a way that dry descriptive material cannot.
Regular newsletters are a great way to keep your stakeholders informed about what’s happening in and around your business. More than that, they’re a great way to expand your audience – then keep them engaged.
Every business blog post is another page on your website to be indexed by search engines and shared on social media. Business blogging is also an opportunity to establish you as an authority in your area of expertise, and enhance you other PR efforts.
Your website is the public ‘face’ of your business, your 24×7 online shopfront, and often your first point of contact with customers, investors, the media and the general public.
